The Genesis GV60 Magma Is a Luxury EV That Drifts on Demand

The GV60 Magma is just the beginning

Peek inside the Magma’s cabin and you’ll spot dark suede covering most of its door trim and center console, a similar implementation to what you’ll find aboard the Ioniq 6 N. However, the Magma builds on it with gloss black buttons and metal surfaces, and a cabin adorned with orange and gray accents to match the performance brand’s core color scheme. You get bucket-style seats, a Magma-specific steering wheel and a quilted pattern throughout the cabin.

It’s a look you’ll have to get used to seeing, as the GV60 Magma is only the first of more performance-oriented models to come. Genesis hasn’t exactly been quiet about its intentions, unveiling Magma-fied concepts of the GV80 SUV and the G70 sedan, as well as the spectacular X Gran Racer. The carmaker expects to roll out a whole family of performance cars over the coming decade, so expect to see more in the near future.

While Genesis has yet to announce the price of the GV60 Magma, it’s worth noting that the Ioniq 5 N starts at $67,475, including a $1,375 destination fee. Given that the Ioniq 6 N is rumored to potentially surpass $70,000 once it reaches U.S. dealers next year, it wouldn’t be surprising to see Genesis’ latest model cost over $75,000. So while it may be the brand’s first performance-oriented EV, only time will tell if it’s interesting enough for enthusiasts to pay the premium it commands.